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Sweet success

​Sobeys and C.H. Robinson raise $15,000 -  $2 dollars at a time

The produce departments in Sobeys stores across Atlantic Canada were adorned in pink this autumn in support of the Canadian Breast Cancer Foundation – Atlantic Region. C. H. Robinson, proud originator and supplier of the Pink Ribbon Watermelon Program, generously donated $2 from the sale of every bin of watermelon sold at Sobeys stores in the region. 

A sweet success story, this initiative raised nearly $15,000.  We are grateful for the support of Sobeys and C.H. Robinson for their stellar support!  All funds that they have raised in Atlantic Canada will stay in Atlantic Canada, contributing to CBCF – Atlantic Region’s vision of a future without breast cancer.

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Photo caption (left to right): Chris Harris, C.H. Robinson; Emmett Flynn, C.H. Robinson; Chris Kemp, Sobeys; and Elizabeth Smith, CBCF – Atlantic Region