• CIBC Run for the Cure

    Let’s change the future of breast cancer for our sisters, our mothers, our daughters and our daughters’ daughters. 


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  • Canadian Cancer Statistics 2017

    Canadian Cancer Statistics 2017 was released on June 20. This annual publication gives detailed statistics for the most common types of cancer.


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  • Running Room Survivor Clinics

    Are you a breast cancer survivor and planning to run the CIBC Run for the Cure? Register for a FREE Survivor Training Program presented by the Running Room in support of the Canadian Cancer Society at select locations across Canada.


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  • Don’t Miss, BRA Day

    Breast Reconstruction Awareness Day is a FREE, annual event that brings leading breast reconstruction experts and women who have been through it together to answer all your questions.


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  • About Our Merger

    On February 1, 2017, the Canadian Cancer Society (CCS) and the Canadian Breast Cancer Foundation (CBCF) joined forces.


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  • You Are Not Alone

    Whether you are living with metastatic breast cancer or have a loved one who is, it can be helpful to talk with someone who understands what you are going through. We are available to you.


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  • Questions related to breast cancer?

    Our team has the latest information about breast cancer and can answer questions about a diagnosis, treatments, what to expect, financial resources, coping, local support groups and more.


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  • We need volunteers!

    We need volunteers to fill leadership roles for this year’s CIBC Run for the Cure. Volunteers are integral in making this event happen, and your support allows us to fund life-saving research.


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Upcoming Events

22
SEP

Tournament of Hearts -

Sheet Harbour, NS

This 3 day softball tournament pits local women's ...


30
SEP

Grandview Play Fore Hope

Eaglequest Grandview Golf ...

Join women and men in a day of golf and ...


30
SEP

Pink Rhayne in the Valley

Grans-Pré Historic Site , ...

Enjoy an evening of entertainment, local food and ...


01
OCT

CIBC Run for the Cure

Across Canada

The CIBC Run for the Cure is a 5k or 1k walk or ...


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Corporate Partners & Sponsors

Corporate Partner Promotions

The Foundation is grateful for the dedicated support of our 35 National Corporate and Community Partners who raise funds through cause marketing and sponsorship programs. You can play an important part in creating a future without breast cancer through the purchase of selected quality merchandise. The products highlighted are those currently in market with a portion of proceeds benefitting the Foundation!

 

Shop and make a difference!

Help raise valuable dollars to fund relevant and innovative research and support and advocate for the breast cancer community.

CIBC Pink Collection graphic KitchenAid StandMixer image Blueline products graphic
 

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The Foundation's objectives for these partner programs are:

  • to generate significant funds to support its mission; 

  • to align with products that are reputable; and 

  • to provide opportunities to educate Canadians about breast cancer and breast health.

With the large number of cause marketing programs in market, how can you be sure that your money is going where it should? To determine if a cause-related program or promotion is one that is worthy of your support, it is important to ask five key questions.

Asking the Right Questions

Here are 5 Questions You Should Ask to learn whether a program passes the Foundation’s test of a champion and is one you can feel good about supporting.

1. Is this company committed?

Read the product packaging and promotional materials or display and visit the company’s web site to make sure the company is credible and committed to the cause.

2. How is the program structured?

Transparency is key. Is the contribution amount or the percentage of the retail price clearly stated? Whenever possible, the Foundation seeks to receive a minimum of 10% of the retail price as a contribution. Usually, there is a minimum contribution guaranteed by the company. What is the amount? Is there a maximum contribution? If so, is it significant?

3. Who does the program benefit?

Does it support a well-managed, reputable non-profit organization? Refer to the organization’s web site. The Foundation makes it very clear on its site who it is, how it structures programs, and how funds are used.

4. How will the organization that benefits use my money?

It should be clear where funds go. What organization will they support? Will the dollars generated go to research, education, community programs, or all of the above? The Canadian Breast Cancer Foundation allocates funds to relevant research that will positively impact early diagnosis, effect change in the area of treatment protocols, and improve the quality of life for those living with breast cancer.

5. Is the program meaningful to me?

Is the program supporting a cause you believe in or have been touched by? Based on the details of the program and the potential for dollars to be raised, does the program make sense to you? Selecting the right program is a personal choice based on your interests, your passions, and a cause that is important to you.

Become a savvy consumer!