• Thank You

    Thanks to your fundraising efforts, the 23rd annual Canadian Breast Cancer Foundation CIBC Run for the Cure raised $25 million across Canada for breast cancer research, education and advocacy programs.

  • Shop4Charity Calendar Sweepstakes

    Calendars make great holiday gifts, and you can support CBCF at the same time! Shop4Charity will ship directly to your recipients. Calendars are $25 each, 3 for $50 or 10 for $100.


    Find out more

  • National Grants Competition

    The Canadian Breast Cancer Foundation is pleased to announce the launch of a new national research competition, Stand Up To Cancer Canada - Canadian Breast Cancer Foundation Breast Cancer Dream Team, supported by CIBC.


    Find out more

  • Research Saves Lives

    Continued support allows the Foundation to play a vital role in internationally acclaimed, groundbreaking research discoveries in the areas of prevention, diagnosis, treatment and care.


    Learn more

  • Wall of Hope presented by CIBC

    Share your stories of inspiration, your reasons for participating, or your hopes for the future. Your message will inspire others and help us create a future without breast cancer.


    Leave a message

  • My Breast My Test

    These are my breasts. Shouldn’t I have a say about my test?

    Join the discussion at facebook.com/mybreastmytest. Help end the confusion around mammography screening.


    Join the conversation

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Upcoming Events

29
NOV

KitchenAid Cook for

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Get ready for the second annual Canadian Breast ...


22
FEB

Edmonton Oil Kings Pink

Prairies/NWT Region - ...

The Edmonton Oil Kings are proud to once again ...


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Corporate Partners & Sponsors

Shop for the Cure

​Thank you to our partners and supporters of the Foundation Shop for the Cure program. The Foundation is grateful for the dedicated support of  our 35 National Corporate and Community Partners who raise funds through cause marketing and sponsorship programs. 


Shop and make a difference!

Help raise valuable dollars to fund relevant and innovative research and support and advocate for the breast cancer community.

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The Foundation's objectives for these partner programs are:

  • to generate significant funds to support its mission; 

  • to align with products that are reputable; and 

  • to provide opportunities to educate Canadians about breast cancer and breast health.

With the large number of cause marketing programs in market, how can you be sure that your money is going where it should? To determine if a cause-related program or promotion is one that is worthy of your support, it is important to ask five key questions.

Asking the Right Questions

Here are 5 Questions You Should Ask to learn whether a program passes the Foundation’s test of a champion and is one you can feel good about supporting.

1. Is this company committed?

Read the product packaging and promotional materials or display and visit the company’s web site to make sure the company is credible and committed to the cause.

2. How is the program structured?

Transparency is key. Is the contribution amount or the percentage of the retail price clearly stated? Whenever possible, the Foundation seeks to receive a minimum of 10% of the retail price as a contribution. Usually, there is a minimum contribution guaranteed by the company. What is the amount? Is there a maximum contribution? If so, is it significant?

3. Who does the program benefit?

Does it support a well-managed, reputable non-profit organization? Refer to the organization’s web site. The Foundation makes it very clear on its site who it is, how it structures programs, and how funds are used.

4. How will the organization that benefits use my money?

It should be clear where funds go. What organization will they support? Will the dollars generated go to research, education, community programs, or all of the above? The Canadian Breast Cancer Foundation allocates funds to relevant research that will positively impact early diagnosis, effect change in the area of treatment protocols, and improve the quality of life for those living with breast cancer.

5. Is the program meaningful to me?

Is the program supporting a cause you believe in or have been touched by? Based on the details of the program and the potential for dollars to be raised, does the program make sense to you? Selecting the right program is a personal choice based on your interests, your passions, and a cause that is important to you.

Become a savvy consumer!